Cybereason positions itself as a trusted advisor

Cybereason started their journey in 2021. Their previous events lacked interaction and so they sought a more engaging experience for their audience.

Activities proposed

1 Virtual Roundtable: 6 leads contracted

1 In-person experience: 12 leads contracted

Company size (employee headcount): 500-1000

IT/Security

Challenge

Delivering cybersecurity content in an informative yet engaging and interactive manner to position themselves as a trusted advisor within their industry.

Outcomes

Cybereason started their journey in 2021. Their previous events lacked interaction and so they sought a more engaging experience for their audience.

Result

27 leads generated : Virtual Roundtable (8) In-Person Experience (19)
100% matched job titles: CISO, VP Information Security, Director Cybersecurity, Head of SOC. etc.
They have since booked 4 more Connex events across 2023
IIsrael Barak, CISO, Cybereason was impressed with the level of seniority of the audience and could see that Cybereason product aligns to every industry.